AMA Lunch & Learn: Digital Marketing Mind Meld
Posted on May 19, 2017 | by Kevin Udy | Comments
Yesterday I had the pleasure of being on a panel for a lunch and learn discussion about digital marketing. The event was put on by the Northern Colorado AMA, and hosted by FC Mesh. My fellow panelists ...
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Beyond Google Analytics: Advanced SaaS Marketing Metrics
Posted on April 28, 2017 | by Kevin Udy | Comments
In digital marketing there is nothing more valuable than accurate, specific, and actionable data. If you can determine how well your campaigns are converting, then you are able to make data-driven decisions, iterate, and improve ...
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From "Solopreneur" to Multi-Person Business: A Fort Collins Startup Week Panel
Posted on March 06, 2017 | by Mary Merritt | Comments
One of the best parts about getting older is that, at some point, you start gaining more perspective on the importance of TIME. It's the one thing that you can't save, and even the richest, most powerful ...
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Increase Your Advanced Online Bookings Through Digital Marketing
Posted on November 23, 2016 | by Mary Merritt | Comments
So you’ve started an adventure tourism company of some kind. Fishing charters, whale watching tours, sunset cruises, snorkeling trips, scuba, surf tours, ski expeditions…the list goes on and on. Most of the adventure tourism ...
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How To Increase Sales Leads With Digital Marketing
Posted on October 14, 2015 | by Mary Merritt | Comments
Digital marketing is not just for eCommerce businesses. It can feed your sales team's funnel with qualified potential customers! All day long, millions of people do their research on the internet to find products, services, ...
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Getting Started with Facebook Paid Ads
Posted on July 13, 2015 | by Megan Mohr | Comments
Recently, Facebook paid ads have become a huge talking point around the NerdyMind office. Our clients have been very curious about how they can include paid Facebook ads in their digital marketing mix, so we’ve written ...
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What did you say? Use BLOGS as your landing pages for paid search?
Posted on April 20, 2015 | by Mary Merritt | Comments
Your editorial calendar, once rolling, will be a bubbling spring of engaging stories and visuals that constantly hydrates your online presence with pure vibrancy. That stuff is liquid gold! So why not re-purpose this content as much ...
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Outsource Content Writing: It's Not All That Scary
Posted on February 23, 2015 | by Mary Merritt | Comments
Allowing someone else to write for your website requires a huge amount of trust. It feels nerve-wracking to hand over the style, tone and messaging of your company’s website or blog. After all, no one knows ...
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Don't Save the Best for Last: Start Your Content Early
Posted on January 20, 2015 | by Mary Merritt | Comments
Late content causes project delays. But more importantly, neglecting the writing process can decrease the overall results of your website. That means less engagement, less social sharing and less conversion. A beautiful design cannot make up for ...
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Does Your eCommerce Website Cause Channel Conflict?
Posted on November 11, 2014 | by Mary Merritt | Comments
When I first started at my last job, I remember being incredibly nervous about meeting the expectations of my newly acquired superiors. My job was to come in and increase website sales for the company, and as ...
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