Category: All Articles

August 16, 2022

The Nerdy Guide to Google Analytics 4 – Setting Up Your Account

In October 2020, Google unveiled Google Analytics 4 (GA4), the newest version of their Analytics program. Google previously referred to this version of Analytics as their web + app property. The goal for this program was to measure website data…

November 3, 2020

How to Identify & Improve Core Web Vitals

It appears that Google is looking at specific metrics in accordance with website speed and user experience for future SEO rankings. These metrics are Largest Contentful Paint, First Input Delay, & Cumulative Layout Shift.

March 24, 2020

The Nerdy Guide to Google Analytics for Beginners Part II: Home & Customization Tabs

We’ll continue where we left off by looking into the different tabs and reports within them, while also explaining their purpose. Strap yourself in! We’re diving into the Home & Customization tabs!

January 24, 2020

The Nerdy Guide to Google Analytics For Beginners Part 1: Account Setup

Digital marketers typically use a rather large arsenal of tools and dashboards to do their job effectively. Some of them are simple and easy to understand, and others are wild beasts that require heavy training to tame. Enter Google Analytics.

May 10, 2019

Small Business Week

National Small Business Week kicked off this week, running from May 5th to 11th. It’s a week to honor and recognize America’s small business owners and the impact they have on our nation’s economy. Led by the U.S. Small Business…

September 27, 2018

Laracon 2018: Laravel Nova & Amazing Speakers

Laracon 2018 was shrouded in secrecy. We all knew that there was going to be a big release from Taylor Otwell, but no one really knew what it was. There was an amazing lineup of speakers this year, but here…

August 31, 2018

Website Project Breakdown – What the heck am I getting into?!

Confused about what you are getting into with a new website project? Need help structuring your upcoming website build? Read this blog in order to clear the fog! This blog will guide you through the various steps of a website…

August 24, 2018

Website Launch Checklist: 35 Things to Do Before Launch

We use checklists because no matter how many times you recite what you need from the grocery store, you always get back without that one thing you needed. Don’t risk forgetting something when launching a website, because even just one…

August 23, 2018

Guide to Snapchat Filters + [Free Template]

Aside from all of the features Snapchat has added themselves, they are also inviting the community and local businesses to participate in the fun by creating custom or community filters.

August 23, 2018

Google Ads Expands Options for Search Ads

Google Ads has been changing up a lot of things lately, this is exciting! Search ads now have a Headline 3 option, Description 2 option, and 90 characters for descriptions.